How Adidas Rethought the Music Festival With a Fan-First Event

How Adidas Rethought the Music Festival With a Fan-First Event

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How Adidas Rethought the Music Festival With a Fan-First Event
Summer music festivals are a great way for brands to forge a personal connection with an engaged audience—but with skyrocketing...
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Technology Can Turn an Awesome Event Into an Awful Experience

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Technology Can Turn an Awesome Event Into an Awful Experience
Technology undoubtedly affects how we experience our world. The immediacy of information has ultimat [...]
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Rating the Pyeongchang Olympics: Event Producers Give Opening Ceremony a B+

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Rating the Pyeongchang Olympics: Event Producers Give Opening Ceremony a B+
The opening ceremony of the 23rd Winter Olympics in Pyeongchang, South Korea, took place February 9, [...]
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February 12, 2018: NBC Apologizes for Olympic Opening Ceremony Remark on South Korea-Japan History, Google Introduces New Rules to Fight Deceptive Event Ticket Sales, Honoree Calls Out Film Academy at Its Own Sci-Tech Awards

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February 12, 2018: NBC Apologizes for Olympic Opening Ceremony Remark on South Korea-Japan History, Google Introduces New Rules to Fight Deceptive Event Ticket Sales, Honoree Calls Out Film Academy at Its Own Sci-Tech Awards
1. NBC APOLOGIZES FOR OLYMPIC OPENING CEREMONY REMARK ON SOUTH KOREA-JAPAN HISTORY: NBC has apologiz [...]
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Valentine's Day Inspiration: 17 Sweet Ideas for Event Decor, Catering & Activities

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Valentine's Day Inspiration: 17 Sweet Ideas for Event Decor, Catering & Activities
Think beyond the red roses and heart-shaped chocolates. Valentine's Day is an opportunity for e [...]
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How Hilton and American Express Wowed Influencers at a Kickoff Event

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How Hilton and American Express Wowed Influencers at a Kickoff Event
A new portfolio of credit cards from Hilton and American Express offers perks including access to ex [...]
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Melissa&Carlo

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Melissa&Carlo
Free spirits. Wild love. Insatiable lust for life. Engaged at Burning Man. Married in Italy. With vo [...]
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Podcast: How Millennial Event Agencies Are Making Brands Cool Again (Episode 84)

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Podcast: How Millennial Event Agencies Are Making Brands Cool Again (Episode 84)
In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief o [...]
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February 6, 2018: Why NYFW: Men's Is No Longer Its Own Event, Winter Olympics Security Guards Face Norovirus Outbreak, Super Bowl Draws Lowest Ratings in Nine Years

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February 6, 2018: Why NYFW: Men's Is No Longer Its Own Event, Winter Olympics Security Guards Face Norovirus Outbreak, Super Bowl Draws Lowest Ratings in Nine Years
1. WHY NYFW: MEN'S IS NO LONGER ITS OWN EVENT: For the past three years, New York Fashion Week: [...]
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Rating Super Bowl LII: Event Producers Give Justin Timberlake Halftime Show a B

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Rating Super Bowl LII: Event Producers Give Justin Timberlake Halftime Show a B
The Philadelphia Eagles defeated the New England Patriots 41-33 to win Super Bowl LII on Sunday, in [...]
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January 30, 2018: How #MeToo Is Changing Film Festivals, North Korea Withdraws From Joint Pre-Olympics Cultural Event, Grammy Ratings Hit Nine-Year Low

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January 30, 2018: How #MeToo Is Changing Film Festivals, North Korea Withdraws From Joint Pre-Olympics Cultural Event, Grammy Ratings Hit Nine-Year Low
1. HOW #METOO IS CHANGING FILM FESTIVALS: The latest edition of the Sundance Film Festival, which fe [...]
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6 Big-Picture Rules for Event Activations

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6 Big-Picture Rules for Event Activations
Mark Zablow is the founder and C.E.O. of Cogent Entertainment Marketing, a New York-based firm that [...]
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What Successful Event Planners Know About Event Tech

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What Successful Event Planners Know About Event Tech
Event planners who keep up with cutting-edge mobile event technology hold an advantage over those wh [...]
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Justin Timberlake’s Listening Party Served Up Fresh Records and Grasshoppers

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Justin Timberlake’s Listening Party Served Up Fresh Records and Grasshoppers
To celebrate the upcoming release of his latest album, Justin Timberlake teamed up with American Exp [...]
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June 30, 2018: How #MeToo Is Changing Film Festivals, North Korea Withdraws From Joint Pre-Olympics Cultural Event, Grammy Ratings Hit Nine-Year Low

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June 30, 2018: How #MeToo Is Changing Film Festivals, North Korea Withdraws From Joint Pre-Olympics Cultural Event, Grammy Ratings Hit Nine-Year Low
1. HOW #METOO IS CHANGING FILM FESTIVALS: The latest edition of the Sundance Film Festival, which fe [...]
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Exclusive: Condé Nast Launches New Event Management Software—With a Twist

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Exclusive: Condé Nast Launches New Event Management Software—With a Twist
Condé Nast continues to invest in events in a big way. Riding on the heels of the buzzy Teen [...]
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January 24, 2018: Fyre Festival Attendees Worry About Repeat Scams From New York-Based Company, Inclusivity Highlights Oscar Nominations, London Charity Dinner Under Fire for Sexual Misconduct

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January 24, 2018: Fyre Festival Attendees Worry About Repeat Scams From New York-Based Company, Inclusivity Highlights Oscar Nominations, London Charity Dinner Under Fire for Sexual Misconduct
1. FYRE FESTIVAL ATTENDEES WORRY ABOUT REPEAT SCAMS FROM NEW YORK-BASED COMPANY: Those who experienc [...]
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Lab Work: Why Event Production Companies Are Investing in R&D

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Lab Work: Why Event Production Companies Are Investing in R&D
As more companies and brands look to leave an impression on consumers by incorporating innovative te [...]
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January 19, 2018: Restaurant Groups Grapple With Change After Sexual Misconduct Scandals, Grammys to Commemorate Victims Killed at Live Music Events, Facebook Launches Streaming Feature for Groups

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January 19, 2018: Restaurant Groups Grapple With Change After Sexual Misconduct Scandals, Grammys to Commemorate Victims Killed at Live Music Events, Facebook Launches Streaming Feature for Groups
1. RESTAURANT GROUPS GRAPPLE WITH CHANGE AFTER SEXUAL MISCONDUCT SCANDALS: With multiple high-profil [...]
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18 Mobile Food and Drink Options for Event Catering

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18 Mobile Food and Drink Options for Event Catering
From festivals to weddings and corporate events to parties, mobile catering can be used to avoid the [...]
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How to Use the Web to Increase Your Event Attendance

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How to Use the Web to Increase Your Event Attendance
  88% of consumers gather information online before purchasing a product or service. Wh [...]
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January 18, 2018: Trump's "Fake News Awards" Didn't Manifest Into an Actual Event, NBC to Live Stream Olympics Opening Ceremony for the First Time, Sundance to See Fewer Parties in Post-Weinstein Era

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January 18, 2018: Trump's "Fake News Awards" Didn't Manifest Into an Actual Event, NBC to Live Stream Olympics Opening Ceremony for the First Time, Sundance to See Fewer Parties in Post-Weinstein Era
1. TRUMP'S "FAKE NEWS AWARDS" DIDN'T MANIFEST INTO AN ACTUAL EVENT: President Do [...]
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5 Event Challenges Your Attendees Want You to Solve

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5 Event Challenges Your Attendees Want You to Solve
When it comes to event tech, make it simple and personal. Read More [...]
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January 17, 2018: Informa and UBM In Talks to Merge and Create Massive Conventions Group, Live Nation Debuts New Event Production Company, NBC Partners With Netflix to Preview Winter Olympics

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January 17, 2018: Informa and UBM In Talks to Merge and Create Massive Conventions Group, Live Nation Debuts New Event Production Company, NBC Partners With Netflix to Preview Winter Olympics
1. INFORMA AND UBM IN TALKS TO MERGE AND CREATE MASSIVE CONVENTIONS GROUP: British events organizer [...]
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6 Ways to Create a Live Event That Encourages Social Sharing

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6 Ways to Create a Live Event That Encourages Social Sharing
It takes a lot of work to create a live event that will attract the largest attendance possible. Hav [...]
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Prince Tribute Concert to Include Unreleased Material

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Prince Tribute Concert to Include Unreleased Material
The concert will be part of “Celebration 2018,” a four-day event honoring the artist&rsq [...]
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3 Reasons to Use Tracking Pixels to Market Your Next Event

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3 Reasons to Use Tracking Pixels to Market Your Next Event
Less than 20 percent of event creators say their promotional efforts are very effective. Don’t [...]
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Rising From the Ashes: How Event Pros and Venues Recovered After the California Wildfires

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Rising From the Ashes: How Event Pros and Venues Recovered After the California Wildfires
The wildfires that raged through Northern California’s wine country in October killed 42 peopl [...]
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No Pain, No Gain? Event Planning Ranks High on the Stress List

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No Pain, No Gain? Event Planning Ranks High on the Stress List
Someone give our readers a backrub, please. The high stress level of event planning is evident to an [...]
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Event Technology Special Report: Before the Event

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Event Technology Special Report: Before the Event
No time or budget to travel to visit venues? No problem, thanks to virtual reality. Hotels and m [...]
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Event Technology Special Report: During the Event

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Event Technology Special Report: During the Event
Artificial intelligence is creating a variety of valuable solutions for events. One of the most comm [...]
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Event Technology Special Report: After the Event

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Event Technology Special Report: After the Event
When the last guest leaves an event, planners dive into the next phase of their work: evaluating the [...]
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Event Technology Special Report: The Future of Events Is Here

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Event Technology Special Report: The Future of Events Is Here
The core purpose of events, from conferences and trade shows to festivals and fund-raisers, is the s [...]
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10 Worst Ways to Sell Out Your Event

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10 Worst Ways to Sell Out Your Event
If attendees aren’t snatching up tickets to your event, chances are you’re committing on [...]
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An Insight for Your Next B2B Event: Millennials Are Social Business Travelers

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An Insight for Your Next B2B Event: Millennials Are Social Business Travelers
Millennials enjoy traveling with colleagues, are “more sociable” than older business tra [...]
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January 5, 2017: Seth Meyers Faces Delicate Task as Golden Globes Host, F.C.C. Chairman Cancels C.E.S. Appearance, New Facebook Messenger Event Assistant Streamlines Ticket-Buying Experience

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January 5, 2017: Seth Meyers Faces Delicate Task as Golden Globes Host, F.C.C. Chairman Cancels C.E.S. Appearance, New Facebook Messenger Event Assistant Streamlines Ticket-Buying Experience
1. SETH MEYERS FACES DELICATE TASK AS GOLDEN GLOBES HOST: Actor and late night TV host Seth Meyers i [...]
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How to Promote an Event on Social Media in 12 Steps

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How to Promote an Event on Social Media in 12 Steps
  Wondering how to promote your event on social media most effectively? Use these 12 s [...]
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Freeman’s Fuzion Platform Gains Momentum with Leading Event Technology Companies

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Freeman’s Fuzion Platform Gains Momentum with Leading Event Technology Companies
Freeman, today announced that a founding group of top event technology companies have joined its ope [...]
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2018 Preview: Event Tech Predictions From Industry Experts

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2018 Preview: Event Tech Predictions From Industry Experts
BizBash asked event professionals known for their expertise and innovation in technology to identify [...]
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Q&A: Superfly on What’s Driving the Enduring Success of the Music Festival Business

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Q&A: Superfly on What’s Driving the Enduring Success of the Music Festival Business
Event Marketer asked Rick Farman, co-founder of Superfly, the New York City-based organization behin [...]
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14 Wellness-Focused Event & Catering Ideas for a Healthy New Year

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14 Wellness-Focused Event & Catering Ideas for a Healthy New Year
Meetings and conventions can often conjure images of sitting inside all day, snacking on unhealthy p [...]
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