Case Study: How Beverly Hills Uses Live Events to Boost Tourism—and Rack Up 280 Million Social Impressions

Case Study: How Beverly Hills Uses Live Events to Boost Tourism—and Rack Up 280 Million Social Impressions

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Case Study: How Beverly Hills Uses Live Events to Boost Tourism—and Rack Up 280 Million Social Impressions
view post Iluminada Childress
There’s no denying that Beverly Hills has a reputation. Best known for its famed Rodeo Drive—a two-mile-long street filled with...
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September 11, 2018: Hurricane Florence Could Put a Dent in City Democratic National Convention Bids, Survey Finds Events Still Important For Brands as They Get More Expensive, Stand Up to Cancer Raises Record $123 Million in Pledges

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September 11, 2018: Hurricane Florence Could Put a Dent in City Democratic National Convention Bids, Survey Finds Events Still Important For Brands as They Get More Expensive, Stand Up to Cancer Raises Record $123 Million in Pledges
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1. HURRICANE FLORENCE COULD PUT A DENT IN CITY DEMOCRATIC NATIONAL CONVENTION BIDS: Houston and Miam [...]
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September 6, 2018: Cicely Tyson and Spielberg Publicist to Receive Honorary Oscars, Nike Reveals Colin Kaepernick Ad to Air During Major Sporting Events, This Drone Company Is Adding Light Shows to Drake Concerts

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view post Nicolas Wyatt
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September 4, 2018: New Yorker Festival Drops Steve Bannon Following Backlash, Why U.S. Open Players Are Holding Promotional Events at New York Hotels, Toronto International Film Festival to Sign Gender Equality Charter

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August 29, 2018: Video Game Maker E.A. Cancels Esports Qualifier Events After Shooting, Aretha Franklin Mourned at Musical Public Viewing in Detroit, Ticketmaster Partners With Samsung To Help People Find Live Events

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August 29, 2018: Video Game Maker E.A. Cancels Esports Qualifier Events After Shooting, Aretha Franklin Mourned at Musical Public Viewing in Detroit, Ticketmaster Partners With Samsung To Help People Find Live Events
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1. VIDEO GAME MAKER E.A. CANCELS ESPORTS QUALIFIER EVENTS AFTER SHOOTING: Video game maker Electroni [...]
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August 10, 2018: LeBron James and Nike Partner With Harlem’s Fashion Row’s Awards and Show, San Diego Convention Center Expansion Measure Declined for November Ballot, L.A. Fashion Week Finds Permanent Venue to Expand Events

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Q & A: Catching Up With PR Pro Rhonda Couchigian
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Rhonda Couchigian is the founder of Rayce PR and Marketing, a Los Angeles-based agency that speciali [...]
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265 South Front St., Memphis, TN 38103Added 656 days agoLEO Events is a global event agency that cre [...]
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265 South Front St., Memphis, TN 38103Added 656 days agoLEO Events is a global event agency that cre [...]
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265 South Front St., Memphis, TN 38103Added 656 days agoLEO Events is a global event agency that cre [...]
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August 1, 2018: MGM Resorts Becomes First Gaming Partner of the N.B.A., Couples Are Turning Wedding Viewing Parties Into Lavish Events, Jennifer Lopez to Receive Video Vanguard Award at V.M.A.s

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view post Kevin Cooper
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15 Ways Beauty Brands Play with Product and Color at Events

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Product displays at beauty events are a bit of a no brainer, but now brands are having fun with them [...]
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This year’s edition of BizBash Live: Los Angeles took place on July 18, drawing nearly 1,500 l [...]
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Podcast: Bryan Rafanelli on Creating “Wow” Moments at Events (Episode 108)

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David Adler (@DavidAdler) is the C.E.O. and founder of BizBash. The first time I talked to Priya [...]
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July 26, 2018: Kennedy Center Honors to Award ‘Hamilton,’ Cher, and Reba McEntire, Target Draws Backlash for Event That Paid Homage to Legendary New York Rock Club, Musicians Condemn Austrian Festival For Not Taking Action on Sexual Assault Claim

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Q & A: Catching Up With Los Angeles Olympics Planner Dwayne Jones
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Dwayne Jones is the director of strategic events and protocol for the L.A. 2028 Olympic and Paralymp [...]
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Toronto's Top 100 Events 2018
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With Canada’s 150th birthday celebrations done and dusted, plenty of events in Toronto took th [...]
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